It’s not the easiest thing to sit down and come up with some ideas for you content that you need for your social media, blogs or even podcasts. Writers block really does seem extremely real at the point when you’re sitting with a blank page in front of you and no ideas are coming to mind.
Here are two tips to help you get the creative juices flowing so that creating content becomes a little easier and more constant.
Frame of mind
Your frame of mind is extremely important because you are trying attempting to solve a problem, which means you need to be in a problem-solving mindset. The problem you’re trying to solve is giving your customers or readers the advice or ideas that they are looking for.
“Start with the frame of mind that you’re going to answer questions with your content and with your content titles.”
You are trying to answer the questions that they are asking and if you are not in the frame of mind to be able to do this, you will be sitting with a blank page in front of you for some time.
Look for Questions
This is probably the most important thing you could do for your content and that is to use it as a platform to answer the questions that your customers are looking for. You are looking for the questions that your audiences want answered or at least to give them something to ponder over. Keeping you top of mind as well as a point of interest.
“If you pay attention to the world around you and listen to people, you’ll get a flurry of potential ideas for posts.”
I am a dog owner and a popular question that other dog owners might have is : What food is healthy for my dog to eat?
If a dog owner sees a title like: 10 Healthy foods that your dog can eat, your reader will click because you are answering a question. It doesn’t matter if it’s on a search engine, on social media, in an email. The title answers a question and solicits a click.
Take this advice and try it, try to answer one question that your audience might have and create your content based on the information that you have gathered. Once you have done it once, you’ll see that your content will start to flow and brainstorm sessions will be a lot more fun!
You’ve got this!